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BLAST Titans partners with Razer

The Apex Legends tournament starts today.
Ben Lyons Senior Editor 23 July 2021

We've reported on the BLAST Titans Apex Legends event quite a few times this week already, mentioning that the tournament that is being hosted by BLAST has partnered with WD_BLACK and Amazon and Twitch. But, with the event starting later today, BLAST has taken a moment to announce one more sponsor, Razer.

This partnership will integrate Razer into the tournament via a range of activations, including giveaways, in-game branding and activation of the match and tournament MVP segment of the broadcast.

"Razer is a well recognised brand in the esports and gaming space," said Oliver Clarke, head of brand partnerships at BLAST,. "It's great to have their backing and support ahead of our first ever BLAST Titans event this week. Apex Legends has a large and passionate community of gamers, one we look forward to engaging with through a variety of exciting digital activations involving Razer."

The first round of the double-elimination section of BLAST Titans will start at 14:00 BST / 15:00 CEST today, and you can catch all of the action here.

Senior Editor Ben was a Senior Editor at Gamereactor UK. When he wasn’t writing, editing or filming for Gamereactor, he could usually be found playing an FPS or getting lost in a sprawling RPG.
Full profile Gamereactor author since October 2020 · 18,588 published articles
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