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Apex Legends

BLAST Titans adds WD_Black as a sponsor

The storage brand will be joining on as one of the Apex Legends partners.

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This weekend marks the beginning of the BLAST Titans Apex Legends event, a tournament that has been organised by BLAST, who is known for its Counter-Strike: Global Offensive events.

As we get closer to the start date of July 23, BLAST has announced that Western Digital's gaming brand, WD_BLACK will be joining the event as a sponsor. This partnership is slated to include giveaways, collaborative content, opportunities, and physical and digital assets across the event's branding.

"We are delighted to collaborate with a leading gaming storage brand like WD_BLACK in our first venture into Apex Legends," said Oliver Clarke, Head of Brand Partnerships at BLAST. "BLAST Titans promises to be a hugely entertaining and exciting event with the prospect of engaging with the game's fast growing and highly passionate community of gamers."

BLAST Titans will be the first tier one Apex Legends event to feature the new Arenas mode as a crucial part of the competition. You can read more about that here, and watch the tournament when it starts on Friday here.

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