BLAST has expanded its list of partners, by adding the esports and games betting platform Unikrn to its ranks. As noted in a blog post, we're told that this is a multi-year deal that will see Unikrn dubbed as BLAST's global partner, and will also see the pair collaborating on an array of activations and giveaways, alongside seeing Unikrn branding at the BLAST Premier series and at the imminent BLAST.tv Paris Major.
"We are delighted to welcome on board unikrn as our latest global partner. Their tailored esports and gaming offering means fans of the BLAST.tv Paris Major and BLAST Premier tournament series have a safe, secure and dedicated betting platform. 2023 is an exciting year for BLAST with more events happening than ever before and we are thrilled to have unikrn join us on this momentous journey," said Oliver Clarke, commercial director at BLAST.
There is no mention of any financials relating to the deal as of right now, but we are told that the integration of Unikrn on BLAST's channels will be explored in further depth as we get ever closer to the Paris Major.
