EA has sold Ubisoft shares

Bloomberg are reporting that EA have sold off the 15 per cent stake the company held in rivals Ubisoft, worth a €94 million ($122 million) on the market. EA originally acquired 19.9 per cent of Ubisoft back in 2005 in what was seen as the start of a possible hostile takeover, but the American publishing giant has not followed through on any such plans and now look like they are abandoning their hold on Ubisoft altogether.

Conor O'Shea, an analyst at Kepler Capital Markets, noted in the Bloomberg piece that the move may open up an opportunity for someone else to swoop up Ubisoft, with Activision Blizzard being suggested by the analyst. However, at this point it's purely speculation on the part of the analyst.