GAMEfest, the new consumer event created by the UK retail giant, will be exhibiting some of the biggest games due out for Christmas in its halls, with titles from Nintendo, Microsoft and newly-announced exhibitor, Sony, when doors open September 16.
The three-day event, held in Birmingham NEC, has been been steadily picking up exhibitors since it was announced by the company at the BAFTAs in March, with CVG reporting Sony is the most recent addition.
Tickets are now on sale for ten quid for those over 12 years old, five quid for anyone under that age. You must own a GAME Rewards Card to be able to purchase tickets.