Genesis unveils its first full-size electric SUV concept cars

The Neolun and GV60 Magma are looking to be the car maker's first foray into an electric future.
Text: Ben Lyons
Published 2024-03-26

Some car makers have been resistant to making the change to being all-electric, but as more and more pressure has been put on them they have eventually caved. Genesis is one such brand, as the car manufacturer has fallen behind its competitors in the EV market, but this doesn't mean that it doesn't have plans for an EV future.

At an event held in New York recently, Genesis has shown off two new concept cars that will mark the brand's foray into the EV space. They are known as the Neolun and the GV60 Magma, and each seem to resemble that typical design that new EV ideas tend to have where they use new design aesthetics and elements to appear like something you would find on the streets of Night City. Granted, as these are concept vehicles, it's highly likely that these two will either never see the light of day or will look very different come release.

Genesis hasn't actually shared any finer details about the specifics of the concept cars yet, but the car maker did state that they will have a collection of interesting modern features, such as electric pop out side steps, pillarless coach doors, swivelling front seats, an advanced sound system, a real wood floor, and more.

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