Lancia to unveil all-electric concept car in a fortnight

The Lancia Concept is described as the "brand manifesto for the next ten years."
Text: Ben Lyons
Published 2023-04-03

Lancia was once an iconic automotive brand, thanks to its huge place in motorsport throughout the latter decades of the 20th century, but the car company has since fallen by the wayside. While it doesn't look like Lancia will be looking to reclaim its title at the top of the rally world, the car company has announced that in a fortnight's time, it will be properly showing off its next car: the Lancia Concept.

While Lancia is keeping information about the car close to the chest right now, we are told in a press release that the car will be all-electric and that it resembles the "evolution of the Lancia Pu+Ra Zero" and that it "is the brand manifesto for the next ten years," as Lancia CEO Luca Napolitano puts it.

We're told that the car has an innovative circular roof, round tail lights, and a few other design choices that each seem to be inspired by its iconic cars from the 70s.

As for when we'll get to see the Lancia Concept, the car company will be hosting an event on April 15, where it will show the car off for the first time.

Back