The Gamereactor network is on the hunt for potential PS4 related rumours, and one that emerged today was that UK-based retailer The Hut is offering a pre-order deal for Sony's next console for £399.99. It's the lowest price we've seen so far, by some margin (for example Base.com is quoting £499.99).
The price and release dates - in this case December 31 - are almost certainly placeholders at this stage, but are likely to be in the right ballpark. It'll be interesting to see how close to the mark the mentioned pricing actually is, but we'll likely have to wait quite a while before Sony confirms anything regarding how much the new console will actually cost.
Thanks Gamereactor.de for the spot.