During tonight's press conference, Sony's Andrew House announced a price drop for the 12GB PS3. From here on in it'll be 199 Euros and $199, bringing it inline with the similarly reduced cost of picking up a PS Vita.
It was also confirmed that when players pick up games like Call of Duty: Ghosts and Assassin's Creed IV: Black Flag on Playstation 3, those who then go on to grab a PS4 will be able to buy the same titles for a "significantly reduced price". The offer will only be available for what was described as a limited time, and it will only apply to digital purchases.