Sony have announced plans for something they call PLAY on the official Playstation blog - a campaign similar to what Microsoft have done with Summer of Arcade. Each title comes with free DLC and themes, and if you buy all four games before September 20, you will receive a free voucher for Payday: The Heist (releases October 5).
There is no word whether or not this campaign will delay the releases of the below titles on Xbox Live Arcade as none of them are planned as exclusives.
24 August: Street Fighter III Third Strike Online Edition
31 August: The Baconing
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7 September: Bloodrayne: Betrayal
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14 September: Renegade Ops