Final Fantasy XIV hasn't had an easy run so far, mostly because of all the criticism players have had against the game. Square Enix have already extended the free month that came with the game once before, and now they are doing it again - if you picked up the game and created a character before November 19, you'll get another 30 free days added to your account while the devs work on the rather major updates planned for release at the end of this month.
Take a look at The Lodestone for more information.