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The National Hockey League has partnered with DreamHack Sports Games to produce online and live esport tournaments under the NHL Gaming World Championship banner. The multi-year agreement will see DreamHack Sports Games produce live streams, tournaments and influencer-driven content to bolster the NHL's esports brand.
"This cooperation with the NHL is a landmark moment for us," said Roger Lodewick, DreamHack Sports Games CEO. "We're genuinely proud and privileged to work with the NHL team to produce and jointly sell these amazing NHL esports properties."
The upcoming 2021 NHL Gaming World Championship is expected to launch in March and will have an expanded Hockey Ultimate Team format that more closely resembles the real sport. More information regarding this tournament will be revealed soon.
The National Hockey League is looking to expand its esports properties.
The Finnish Ice Hockey board has announced its plan to go digital and conclude the domestic season.
Online competitions lead to live events and a $20,000 USD grand final, wrapping up the competition in February of next year.
