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esports
Counter-Strike: Global Offensive

Ninjas in Pyjamas receives "double digit" million investment

This is from Felix Granander.

  • Text: Sam Bishop
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Esports organisation Ninjas in Pyjamas has confirmed it has received a sizeable investment from Felix Granander, son of the late Jan Stenbeck, which is in the "double digit" million figure, providing Granander with a 15% stake in the Swedish company too.

"We're not in a position where we require capital, so it's more what comes next for us in terms of global expansion," NiP CEO Hicham Chahine said to The Esports Observer. "With this investor coming along, ahead of time, we found it was a good opportunity to get him on board, but we're still in the plan of continuing the process that we already started on."

Jan Stenbeck was one of the richest figures in Sweden at the time of his passing in 2002, and his son Granander is now the fourth largest capital owner in NiP, behind figures like ex-player Emil 'HeatoN' Christensen. NiP itself is currently looking for partners to aid its global expansion as well, so this should be a big boost.

"We are also exploring the casual, more mainstream gaming approach, with more content creators, streamers, YouTubers," Chahine added. "Obviously esports will always be the core focus for us. We have a quite successful CS:GO team, a League of Legends team, a Paladins team, and we're announcing a new game later this week. We will be expanding more titles at a later point as we find attractive opportunities along the way."

"We want to keep the leadership and management very local and centralised," he continued. "You see a lot of esports teams are run from spread out locations while we want to contain that management base in the Nordics for the short term."

Do you think that we'll see more big investors in esports as time goes on?

Counter-Strike: Global Offensive
Photo: Eleague