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Diablo IV

Blizzard wants your blood...but for a good cause

Americans can donate to help those in need and earn in-game rewards.

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Diablo is a very, very bloody game series, which makes it ideal to be the subject of a new initiative by Blizzard. The Californian developer has announced that it is asking American fans to donate their blood to any blood donation centre to help those in need, earn in-game rewards, and join a competition to win a powerful computer.

The initiative asks Americans to contribute to the Blood Harvest, where the aim is to gather a total of 666 quarts of blood, with cosmetics being unlocked when the total hits the 33%, 66%, and 100% milestones. The sweepstakes for the RTX 4090, Intel i9 CPU, DDR5 RAM-powered computer will be started once the 666 quarts total is reached, and to further hit the theme of the initiative, the water-cooling system of this device even features a human blood infusion, making it ideal for the Diablo veteran and Blessed Mother follower.

In regard to the milestone rewards, they are as follows.

Tier 1 at 33%:


  • Dagger: Bloodpetal Anlace

  • Axe: Bloodpetal Sever

  • Necromancer Focus: Bloodpetal Heart

  • Sword: Bloodpetal Blade

  • Druid Staff: Bloodpetal Bludgeon

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Tier 2 at 66%:


  • The Loch Raeth Maor Barbarian Armor Cosmetic

Tier 3 at 100%:


  • The Vermilion Eye Piebald Mount

  • The sweepstakes to win the custom real human blood-infused PC will unlock.

In-game rewards will be distributed on November 22, 2023.

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