The Loot Bag DLC is now available for Pay Day 2. Originally released as a pre-order incentive, the content can now be purchased for £3.39 from today and includes a "unique red dot weapon sight" for use on all shotguns and rifles, a Skull mask, 3 mask components not available in-game, plus some in-game cash.
At the same time, a demo of the game (set in the Branch Bank level, with players able to experience the first 10 levels of the character progression system) is now available to download on Xbox 360, with a release date for PS3 version still to be confirmed.