Publisher and developer Paradox Interactive has announced that it has recruited musician and composer Tobias Gustavsson as its Head of Music, who will "focus on new ways to integrate music and game experiences, from original game soundtracks to creative ways for sharing and discovering new music and artists inside games."
Gustavsson has worked with popular artists for more than 10 years, songwriting for major artists like Nelly Furtado while also helping with tours for Kylie Minogue and Britney Spears. He's also appeared on Eurovision, won Song of the Year at the Swedish Grammy awards, and has experience producing music for Paradox in the past, such as for Hearts of Iron and Cities: Skylines.
"The context of music changes so much when it becomes part of a game - not just for the listener, but for the creator as well. I think games have great potential as platforms for sharing and discovery of new music," Gustavsson said. "The ability to make music where you have such direct communication with your listeners is very uplifting and encouraging. Paradox has a very vocal community that provides me with that level of feedback. I can't tell you how much I appreciate the opportunity to make music for an audience like that."
"Music becomes iconic when it appears in the right game, whether it's an original composition for that game or not," added Johan Sjöberg, Chief Product Officer at Paradox Interactive. "How many of us remember 'Superman' or 'All I Want' as 'The songs from Tony Hawk and Crazy Taxi?' We're working with talented people like Tobias in order to both curate and create the right soundtracks for those memorable moments you've come to expect from Paradox games."
Is Gustavsson the right man for the job?