Destiny is off to a great start as Activision just sent out a press release stating that "the company sold more than $500 million of Destiny into retail stores and first parties worldwide as of day one, making the game the biggest new video game franchise launch in history". An impressive feat even if that number appears to include all the copies of the game that are being bundled with PlayStation 4 and naturally all copies sold in to retail stores were not sold to consumers on day one.
"Since the beginning, we've been confident that our investment and belief in Destiny would pay off. But not many people believed we'd be able to say it did so on day one," said Eric Hirshberg, CEO of Activision Publishing. "Destiny is officially the biggest new franchise launch in our industry's history. It's also the highest-selling day one digital console release in history. We have more confidence than ever that Destiny will become one of the iconic franchises of this generation and Activision's next billion dollar brand. Most importantly, it's just a great game which we can't stop playing. A big thanks to our incredibly talented team and partners who helped make this happen; most importantly, our partners at Bungie."
Here's a replay of our Destiny launch livestream from yesterday if you're curious about what it plays like. A review will appear once we've had enough time with the game on the live servers.