As for as trailer tag-lines go, "What starts with War /Ends with Death" is pretty catchy, not too groan-worthy, and ties in nicely with the story in question.
So while this Darksiders II trailer, revealed at the VGAs this weekend, doesn't give us any gameplay and only a tease of Death's character design for the game proper (which looks to be a camera track around a model similar to the Halo 3 diorama trailers) there's at least props for the voiceover not wanting us to bring palm to forehead in rapid fashion.